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Yo Vizag is a monthly English-language lifestyle magazine owned by Shilpanjani Dantu and published from the Indian city of Visakhapatnam. Although almost all of the articles published in the magazine focus on the people and the city of Visakhapatnam, it is widely read outside the city as well. Started in 2008, Yo Vizag has officially tied up with the IPL franchise Deccan Chargers for IPL 2012. == History == Yo Vizag debuted in March 2008. It was founded by Shilpanjani Dantu who wanted to start a magazine that would feature the hidden assets of the city and showcase Vizag, the city of destiny, at its best. The true essence was to give a brand image to the city, expose its vibrant lifestyle and party life, throw light on its multi-cultural aspects and emphasize its tourism potential. The first edition of Yo Vizag was released in March 2008 featuring Indian actress Tamannaah Bhatia on the cover page. Subsequent editions of the magazine featured several prominent film personalities and celebrities like Sayali Bhagat, Amrita Rao, Minissha Lamba, Shriya Saran, Sneha Ullal, Yalaka Venugopal Rao, Charmee, Genelia D'Souza, Mamta Mohandas, Rana Daggubati, Kajal Aggarwal and Bindu Madhavi among others. In its earlier years, the magazine had an appreciable share of glamour in its content with the earlier editions featuring celebs on the cover page. Later, there was a paradigm shift in the editorial policies of the magazine allowing the magazine to go through a makeover. This is reflected in the covers of the later editions which are actually shot in the city featuring the populace. Such a move allowed the magazine to carve a niche for itself and gain the tag of a one of its kind magazine in the city. Yo Vizag is also being used by many multi-national corporations coming up in Visakhapatnam to lure their employees to work and live in the city, by showcasing the city through the magazine. Outlook magazine in its February 2011 edition noted Yo Vizag as the first city magazine of Visakhapatnam on whose pages the richest and most prominent people of the city hoped to get featured.〔(Harbour Of Good Hope | Sheela Reddy ). Outlookindia.com. Retrieved on 2013-12-23.〕 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Yo Vizag」の詳細全文を読む スポンサード リンク
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